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You're viewing an authentic piece of Viennese history - a vibrant chrome postcard from the Fleischmarkt area of Vienna's Old Town postmarked July 11 1967. This charming scene captures the perfect blend of old-world tradition and 1960s modernity that defined Vienna during this fascinating era.
The postcard features a traditional Viennese fiaker (horse-drawn carriage) with gleaming white horses in the foreground set against historic architecture including a stunning ivy-covered building. A handwritten personal message on the back provides a genuine glimpse into a traveler's experience in 1967 Austria.
This colorful chrome postcard showcases a quintessential Vienna street scene near the historic Fleischmarkt (Meat Market) district. The focal point is an elegant white-horse fiaker carriage with passengers and a traditionally-attired driver in formal hat representing one of Vienna's most beloved and enduring tourist traditions since imperial times.
The architectural backdrop features a picturesque combination of historic buildings including one dramatically draped in lush green ivy that dominates the right side of the image. Red flowers in window boxes add splashes of vibrant color against the pale building facades.
A narrow arched passage between buildings hints at the medieval layout of Vienna's inner city while a vintage 1960s automobile parked on the left creates a fascinating juxtaposition of old and new. A pedestrian in light-colored clothing adds human scale to this perfectly composed slice of Viennese life.
The Fleischmarkt area has been a vital part of Vienna's Old Town since medieval times known for its narrow streets and historic architecture. Viennese fiaker carriages like the one depicted have been a cultural institution since the 18th century originally named after the Parisian hackney stands on Rue de Saint Fiacre.
This postcard captures Vienna during the height of post-war tourism in the 1960s when the city was firmly reestablishing itself as a cultural capital after WWII reconstruction. The coexistence of traditional horse-drawn transportation alongside modern automobiles represents a pivotal moment in Vienna's evolution as a modern European city that proudly maintained its imperial traditions.
The multilingual descriptions on the back (in German English French and Italian) reflect Austria's growing international tourism industry during this prosperous period of European reconstruction and cultural renaissance.
This postcard is in excellent vintage condition for its 55+ years of age. The colors remain vibrant with minimal fading and the photographic details are sharp and clear.
There is some expected light yellowing/toning consistent with a card from this era along with very minor foxing spots. The corners show minimal wear with no significant creases tears or writing on the front.
The back features an intact 2.50 Schilling Austrian stamp depicting Schönbrunn Palace a clear July 11 1967 Vienna (WIEN 1103) postmark and a neatly handwritten message. Overall this is a remarkably well-preserved example with authentic period details.
This postcard is precisely dated to July 11 1967 by both the handwritten message and the matching Vienna postmark. The mid-1960s represents a significant period in postcard production when modern chrome printing techniques were perfected offering vivid color reproduction.
Published by PAG (card #46230) this card exemplifies the high-quality tourist postcards produced in Austria during the golden age of European tourism. The vintage automobile visible in the image fashion details of pedestrians and the 2.50 Schilling Austrian stamp all authenticate this as a genuine artifact from 1967.
While Vienna postcards were produced in quantity for the tourist market finding examples in this condition with clear postmarks intact stamps and dated personal messages is becoming increasingly uncommon. Most surviving cards show significant wear or damage unlike this well-preserved example.
The combination of the traditional fiaker carriage historic architecture and the specific Fleischmarkt location makes this a particularly desirable card for collectors of Viennese history European transportation or 1960s ephemera. The documented provenance with the 1967 postmark adds significant historical context and collector appeal.
Vintage postcards are disappearing treasures that offer an irreplaceable window into the past. Unlike digital images that exist in infinite identical copies each physical postcard is a singular artifact that carried someone's personal thoughts across continents.
The authentic handwriting genuine postmark and real Austrian stamp on this card create a tangible connection to 1967 Vienna that digital reproductions simply cannot match. Each postcard preserved in a private collection is rescued from potential loss or destruction.
The joy of holding a genuine historical item that traveled through the postal system over five decades ago provides a sensory experience no digital collection can replicate. The subtle texture of the card the postmark's impression and even the particular palette of 1960s photo processing all connect you directly to another time and place.
Buy multiple postcards and pay only ONE low shipping cost! I combine shipping on all postcard purchases allowing you to build your collection while saving significantly on shipping expenses.
All postcards are shipped with proper archival-quality protection to ensure they arrive in the same condition shown. Items are carefully packaged between rigid cardboard to prevent bending or damage during transit.
Authentic used postcards with clear postmarks intact stamps and documented provenance like this are becoming increasingly scarce in today's digital world. Once sold this specific piece of postal history – this exact card that traveled from Vienna in 1967 – can never be replaced.
Add this charming slice of Viennese history to your collection today before it's gone forever! The window to acquire genuine vintage postcards in this condition continues to narrow as existing examples are permanently absorbed into collections or lost to time.
"_gsrx_vers_1715 (GS 9.9.2 (1715))
Offered by Gosla Antiques & Collectibles, purveyors of antiquities, curiosities and collectible wares. Dispatched from Pennsylvania, United States, with tracking.
Gosla Antiques & Collectibles